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UI & UX Design for Hotels and Hospitality

Direct booking flows, room comparison, upsell moments for upgrades and packages, and guest-facing tools like digital check-in.

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The constraint that shapes everything

Mandatory fees have to be included in the displayed price for short-term lodging under the FTC fee rule, so the booking interface cannot add them at the last step.

The FTC has pursued drip pricing and undisclosed resort fees, and several states have their own rules. Accessibility of the booking path matters under the ADA, and hotels have been a frequent target of web accessibility claims. This is a practical note, not legal advice.

What hotels and hospitality are dealing with

Direct bookings are worth far more than OTA bookings, and the photography is what decides between them. Interior and amenity photography, virtual tours, property video, and a booking flow that works on a phone.

How a project runs

  1. When the work happens Seasonal demand, with the interface needing to handle rate and availability changes smoothly.
  2. Who signs it off A revenue manager and a guest experience lead, who want different things from the same screen.

Where it usually goes wrong

Watch for: Making the upsell feel like a trap. Guests notice pre-ticked extras and drip-fed fees, and it damages trust right before they pay.

What it costs

UI & UX design work starts at $4,800.00 per project with us. The pricing page puts every rate next to what the US market typically charges, and a quote turns the range into one number for your volume.

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Trying us out

The quickest way to find out if we are any good for you is to send a couple of your own files and look at what comes back. It is free and there is no card involved. If the scope is already clear, ask for a fixed price instead.

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The work behind this page, and what it costs.

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