Brand Applications
Applying your identity to everything people actually see and hold, from stationery and templates to signs, packaging, vehicles and uniforms.
- Price
- From $4,200.00 per project
- Free trial
- A free written review of your current identity, no card, no commitment.
Part of Brand & Identity Design. How the work runs and what it costs across the family are set out in the brand & identity design guide.
What Brand Applications covers
4 services under this heading. Each is priced for the work it actually involves rather than averaged into one rate.
Corporate Stationery
Business cards, letterheads, envelopes and email signatures designed as a consistent set and supplied print-ready.
4 services
Marketing Collateral
Brochures, sell sheets, case studies and pitch decks that sales teams use, designed to be edited and reused rather than...
4 services
Digital Templates
Editable templates for the documents your team makes every week, so everything looks on-brand without a designer involve...
4 services
Environmental & Physical
The identity applied to physical spaces and objects: signs, exhibition stands, packaging, uniforms and vehicles.
5 services
Rates and common questions for this work are on the Brand & Identity Design page.
How we approach this work
Articles from the journal, written by the people who do this work. More on this subject →
A Practical Guide to Brand Applications and Collateral
Learn how to commission brand applications and collateral: what to ask suppliers, what drives cost, how to compare quotes and how to judge the final result.
Brand & Identity DesignBrand Positioning: The Decisions That Matter
Learn how to make the brand positioning decisions that matter: audience, category, difference and proof, tested against competitors and your real delivery.
Brand & Identity DesignLogo Design, Done Properly
A phase-by-phase logo design playbook: map placements, design in monochrome, test at 16 pixels, build vector masters, variants, and clear-space rules.
Brand Applications vs the alternatives
Side-by-side on price, turnaround and what you actually get back. Written for the decision rather than for us.
Brand Applications vs Brand Guidelines
Which you need, what each costs, and when a project wants both — brand applications compared with brand guidelines.
Brand Applications vs Brand Strategy
Which you need, what each costs, and when a project wants both — brand applications compared with brand strategy.
Brand Applications vs Hire Brand Designers
Which you need, what each costs, and when a project wants both — brand applications compared with hire brand designers.
Brand Applications vs Rebranding
Which you need, what each costs, and when a project wants both — brand applications compared with rebranding.
Brand Applications vs Visual Identity
Which you need, what each costs, and when a project wants both — brand applications compared with visual identity.
Brand & Identity Design by industry
What the work involves in your sector, what it costs there, and the US rules that apply to it.
- Agriculture and Agtech
- Auto Parts and Aftermarket
- Beauty and Cosmetics
- Construction and Contractors
- Consumer Electronics
- Dental Practices
- E-commerce and DTC Brands
- Education and E-learning
- Energy and Solar
- Events and Venues
- Fashion and Apparel
- Financial Services and Fintech
- Fitness and Wellness
- Food and Beverage
- Furniture and Home Goods
- Government and Public Sector
- Healthcare Practices
- Hotels and Hospitality
- HVAC and Home Services
- Industrial Equipment
- Insurance
- Jewelry and Watches
- Law Firms
- Logistics and Freight
- Manufacturing and Industrial
- Marketplaces and Aggregators
- Media and Publishing
- Music and Entertainment
- Nonprofits
- Pet Products
- Real Estate and Property
- Regulated Retail and Cannabis
- Restaurants and Food Service
- SaaS and Software
- Sports and Outdoor
- Staffing and Recruiting
- Toys and Games
- Travel and Tourism
Often combined with Brand Applications
The work that usually sits either side of this one. One team handles all of it, under one brief.
Corporate Identity Design
Designing the visual pieces a company uses every day, from logos and stationery to brochures, signage and digital templa...
Priced per project
Website Design
Structure first, surface second.
From $4,800.00 per project
Creative Graphic Design
Advertising, identity and print, produced to spec.
Priced per project
UI & UX Design
Designing how a website or app works for the people using it, from research and structure to screens, flows and accessib...
Priced per project
Studio Setup & Lighting Design
Lighting and studio setups designed for your products, documented so the same look can be recreated at every future shoo...
Priced per project
Taxonomy & Tagging Design
Designing the categories and tags used to organize content, so people and search engines can find related material witho...
Priced per project
Related services
Try it free: a free written review of your current identity.
No card and no commitment. If the standard is not what you need, you have lost nothing.