Digital PR & Link Earning
Earning links from real publications with data, stories and expert commentary journalists want to cite, rather than buying links that risk a penalty.
- Price
- From $750.00 per month
- Free trial
- A free crawl and findings on up to 100 URLs, no card, no commitment.
What to send us
Your data, research, experts available for comment, the publications your customers read, and any news or announcements coming up in the next few months.
What you get back
Story ideas built on your data or expertise, pitches to relevant journalists, published coverage with links, and a report of every placement earned and its value.
What to check before you sign off
Check that coverage appears on real publications your audience reads. A few relevant, earned links are worth more than many links from sites that exist only to sell them.
Part of Content & Authority. How the work runs and what it costs across the family are set out in the SEO services guide.
Rates and common questions for this work are on the SEO Services page.
How we approach this work
Articles from the journal, written by the people who do this work. More on this subject →
Link Building and Digital PR, Done Properly
Earning links from other sites, through work worth citing rather than through schemes that manufacture them.
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Follow an illustrative retailer project from audit to handover and learn how redirects, canonical tags, sitemaps and links work together to fix duplicate URLs.
SEO ServicesA Practical Guide to E-E-A-T and Content Quality
Experience, Expertise, Authoritativeness and Trust — the framework in Google's quality rater guidelines for judging whether content deserves to be relied on.
Often combined with Digital PR & Link Earning
The work that usually sits either side of this one. One team handles all of it, under one brief.
Content Planning
Decide what to publish before deciding when.
From $2,400.00 per engagement
Content Production
Researched, cited, and written by a named person.
From $0.45 per word
Content Update Retainers
A monthly allowance of hours for content changes, new pages and small updates, without raising a new quote each time.
Priced per project
Website Design
Structure first, surface second.
From $4,800.00 per project
Conversion Rate Optimization
Research first. Testing without a hypothesis is just guessing slowly.
From $2,200.00 per engagement
Paid Media
Accounts run on evidence rather than on platform defaults.
From $2,400.00 per month
Related services
Try it free: a free crawl and findings on up to 100 URLs.
No card and no commitment. If the standard is not what you need, you have lost nothing.