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Photography & Product Visuals

Camera Sensor Sizes, Done Properly

The physical size of a camera's image sensor, from smartphone sensors to APS-C, full frame and medium format.

Imogen Clarke Imaging & 3D Lead 2 min read 20 views
Camera Sensor Sizes, Done Properly

At a glance

  • Full frame measures about 36 by 24 millimeters
  • APS-C has a crop factor of about 1.5, or 1.6 on Canon bodies
  • Micro Four Thirds has a crop factor of about 2
  • Medium format sensors are larger than full frame

Why it matters

Why it matters: Sensor size affects field of view, depth of field, low-light performance and lens choice, which shapes what a shoot can achieve.

Best practice

  • Account for crop factor when choosing lenses
  • Match sensor size to low-light needs
  • Use larger sensors when shallow depth of field matters
  • Use smaller sensors when more depth of field helps
  • Keep the same camera across a catalog shoot
What to do and what to avoid with camera sensor sizes, side by side
Good practice against the usual mistakes, from the sources listed below.

Common pitfalls

Watch out for:

  • Comparing focal lengths across sensor sizes without crop factor
  • Assuming bigger always means better for products
  • Mixing camera bodies within one set
  • Ignoring lens coverage on larger sensors

When to call in a specialist

Bottom line Bring in help when choosing equipment for a recurring product studio.

Where this comes from

The figures and practices above come from the sources listed.

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Imogen Clarke

Stills, retouching and real-time 3D. Writes about color management, asset pipelines and getting heavy visual work into a browser.

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