Review & Approval Workflow
A clear path from draft to published, defining who reviews for accuracy, brand and legal, and how long each step should take.
- Price
- From $6,500.00 per month
- Free trial
- One 800-word piece, researched and sourced, no card, no commitment.
What to send us
Your current approval steps, the reviewers involved such as subject experts, legal and brand, how long reviews take today, and where content usually gets stuck.
What you get back
A workflow showing each review stage, who is responsible, what they check, how long they have, and what happens when a reviewer does not respond.
What to check before you sign off
Follow one real piece through the new workflow and time each step. Stages without deadlines or backup reviewers are where content will stall.
Part of Content Governance. How the work runs and what it costs across the family are set out in the content strategy guide.
Rates and common questions for this work are on the Content Strategy page.
How we approach this work
Articles from the journal, written by the people who do this work. More on this subject →
How to Get Content Governance Right
Compare centralized, hub-and-spoke and distributed content governance models, score them against six criteria, and pick the right one for your organization.
Content StrategyHow to Get Content Strategy Fundamentals Right
Learn the five decisions behind any content strategy: audience, purpose, ownership, lifecycle and measurement, plus how to rescue a library that grew unplanned.
Content StrategyEditorial Calendars: The Decisions That Matter
A phase-by-phase playbook for editorial calendars: define purpose, measure real capacity, build in review time, reserve reactive space and review what shipped.
Often combined with Review & Approval Workflow
The work that usually sits either side of this one. One team handles all of it, under one brief.
SEO Content Strategy
A plan for what content to create, update or remove, based on what your audience searches for and where your site can re...
Priced per project
Content & Authority
Publishing what only you can say.
From $750.00 per month
Brand Strategy
Deciding who the brand is for, what makes it different and how it should sound, before any design work starts.
Priced per project
Email Strategy
A plan for what you send, to whom and how often, tied to customer lifecycle stages and measured by revenue rather than o...
Priced per project
Martech Stack Review
A review of the marketing tools you pay for, what each one does, where they overlap and which ones could be dropped.
Priced per project
Video Background Editing
Green screen, rotoscope and masking — frame by frame where it matters.
From $1.50 per frame
Related services
Try it free: one 800-word piece, researched and sourced.
No card and no commitment. If the standard is not what you need, you have lost nothing.