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Industry

Photography & Product Visuals for Fitness and Wellness

Class and studio photography, trainer portraits, and product shots for equipment and supplements.

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What fitness and wellness are dealing with

A saturated market sold on transformation, where claims are scrutinized and imagery is the product. Class and facility photography, short-form video, honest before-and-after imagery, and booking flows.

At a glance

  • When the work happens New year campaigns shot in November and December, plus program launches through the spring.
  • Who signs it off A studio owner or head trainer, who wants members to recognize the studio and the people in it.

The mistake to avoid

Common mistake: Heavily retouched bodies in class and transformation photos. They set expectations no program delivers and invite complaints.

The rules that apply

Transformation images need to show real, typical results under FTC rules.

The FTC actively pursues unsubstantiated health and weight-loss claims, and its endorsement guides require disclosure of material connections. Before-and-after imagery is a claim and needs to be typical or clearly qualified. This is a practical note, not legal advice.

What it costs

Photography & product visuals work starts at $1,650.00 per day with us. The pricing page puts every rate next to what the US market typically charges, and a quote turns the range into one number for your volume.

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Trying us out

The quickest way to find out if we are any good for you is to send a couple of your own files and look at what comes back. It is free and there is no card involved. If the scope is already clear, ask for a fixed price instead.

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The work behind this page, and what it costs.

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