Content Pruning & Consolidation
Merging, updating or removing thin and overlapping pages so the site has fewer, stronger pages instead of many that compete with each other.
- Price
- From $3,200.00 per month
- Free trial
- A free crawl and findings on up to 100 URLs, no card, no commitment.
What to send us
Your content inventory, analytics and search console data, backlink information and pages that must be kept for legal or business reasons.
What you get back
Decisions to keep, merge, update or remove each weak page, with redirects, internal link changes and consolidated content where needed.
What to check before you sign off
Check backlinks and conversions before removing pages. A page with little traffic may still bring leads or valuable links.
Part of On-Page SEO. How the work runs and what it costs across the family are set out in the SEO services guide.
Rates and common questions for this work are on the SEO Services page.
How we approach this work
Articles from the journal, written by the people who do this work. More on this subject →
Technical SEO Audits, Done Properly
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SEO ServicesOn-Page Optimization: The Decisions That Matter
A buyer's guide to on-page optimization: what to include in scope, what drives cost, questions to ask suppliers, how to compare quotes and how to judge results.
SEO ServicesContent Pruning and Refreshing, Done Properly
Deciding what to update, consolidate, redirect or remove in an existing content library.
Often combined with Content Pruning & Consolidation
The work that usually sits either side of this one. One team handles all of it, under one brief.
Content Planning
Decide what to publish before deciding when.
From $2,400.00 per engagement
Content Production
Researched, cited, and written by a named person.
From $0.45 per word
Landing Page Design
Designing a single-purpose page for a campaign or product, built around one clear action and the questions that stop vis...
Priced per project
Content Update Retainers
A monthly allowance of hours for content changes, new pages and small updates, without raising a new quote each time.
Priced per project
Conversion Rate Optimization
Research first. Testing without a hypothesis is just guessing slowly.
From $2,200.00 per engagement
Paid Media
Accounts run on evidence rather than on platform defaults.
From $2,400.00 per month
Related services
Try it free: a free crawl and findings on up to 100 URLs.
No card and no commitment. If the standard is not what you need, you have lost nothing.