MediaScaleUp · Writing
Studio, location and CGI-assisted product imagery, shot for the places it will be used.
143 articles in Photography & Product Visuals · every discipline
Sequencing setups, products and people across a shoot day or week. Why does it matter? Studio time is the expensive part, and sequencing decides how much gets s...
Preparing and supplying the same images for both printed and digital use. At a glance Color space print and screen use different working spaces Resolution print...
Measuring light with a separate meter rather than relying on the camera's reading. What is at stake Meters give absolute readings that make studio lighting repe...
Photographing products on acrylic, glass and polished surfaces that produce reflections beneath them. The key figures Reflections the surface mirrors the produc...
Shooting the same product in several colors or finishes for a catalog. Where most projects go wrong The usual mistakes: Digital recolors passed off as photograp...
Choosing models and real people to appear in brand imagery. Why does it matter? Casting signals who a brand is for, and it carries consent, rights and represent...
Close-up photography showing products held, used or demonstrated by hands. At a glance Preparation hands need grooming and preparation for close-ups Fatigue hol...
Photographing in small rooms, vehicles, shops and other spaces with no room to step back. What is at stake Confined spaces limit lens choice and lighting positi...
Cleaning, assembling and preparing products before they reach the set. The key figures Fingerprints show on glossy and metallic surfaces Packaging creases and d...
Product photography made for wholesale line sheets and buyer catalogs rather than consumer marketing. Where most projects go wrong The usual mistakes: Heavily s...
Planning for the things that go wrong on shoot days: weather, illness, equipment failure and late deliveries. Why does it matter? Shoot days are expensive and o...
That is all 143 of them.
Send us something real and we will do it to your brief — no card, no commitment. If the standard is not what you need, you have lost nothing.
